Most balloon people start out as creatives with a passion for the art form, but in the end, if you’re going to survive you have to evolve from an artist into a business owner. With almost 30 years in the industry, Jill will provide you with a basic blueprint for business of what you need to do in order to celebrate your own milestones later in your career.

Believe it or not, arches existed long before the organic trend was ever dreamed up. And if you can believe it, they weren’t tied up to walls and backdrops…yes, they stood up all on their own! OK, in all seriousness, join Dawn Girtman as she shows you how to make basic free-standing balloon arches that don’t require you to get on a ladder or rig from a ceiling to create the effect.

Most veterans will tell you that the balloon column is one of the most versatile elements of classic decor. They can be entrances, accent pieces dance floor decor and more, and they can be created in a variety of budgets. Join Sara Meyer as she breaks them down for you and shows you how to create strong and sturdy concepts that won’t fall over when the wrong balloon pops…

This class will be oriented towards the Foundation level attendees and will showcase the basic foundations of creating organic decor. The class will showcase a basic level of starting out using proper design and inflation techniques and will showcase the different ways organic decor can be presented to a client. Also included will be how to properly price such decor.

In this foundational class, you’ll discover the techniques on how to create solid foundation framing for your designs to help create new opportunities while protecting your reputation from installation disasters. Learn how to build the right structural approach that can transform your business from limited design options to confidently saying “yes” to any client request.

With the demise of Party City, more and more balloon newbies are expanding into offering helium decor. But where to begin? And how you do you get the most value for your investment? Join Noeli as she takes you through the steps of helium inflation, arrangement and of course, the value of using HI-FLOAT with your latex helium balloons.

When a customer calls, it’s easy to get excited about a new sale, especially when they start rattling off all the fabulous designs and ideas they have for their event. But there is nothing worse than getting all wound up, only to discover that elements of the venue, application or whatever else absolutely dash your dreams. So join balloon business guru Briana Silvio as she guides you through the process of learning what questions you need to ask would-be clients during the ordering process. Because believe it or not, there’s sooooo much more than “will this be cash or credit?”

In this class, students will learn basic foundations for making traditional sculpture concepts. Not to be confused with marquees (that some newer people call “sculptures”) this class will focus on helping you learn basic skills to create representations of people and objects.

Facebook, Instagram, LinkedIn, TikTok….the list goes on and on…but which platform is right for you, and how do you post for the best return on your time and effort? Where do you even begin? Join Lilly Jimenez who’s made a career in turning her social media efforts into a successful operation, working for her 24/7 while she reaps the benefits!

There’s no reason to be afraid of non-round balloons! During this class, these talented twisters will teach you a handful of basic but essential twists and techniques that will open up a whole new world to you balloon experience. So get those fingers nimble…you’ve got work to do!